In the late 1960’s, JT Racing USA quickly became the leader in premium Motocross apparel, equipment and lifestyle products. As the early years of MX progressed throughout the world and gear choices were limited, JT had an unmatchable ability to deliver the most innovative and stylish products in the sport, pushing all boundaries and continuously raising the bar in safety and design appeal. With a long list of Champions throughout three decades, JT was always able to separate its riders from the rest of the pack, giving each of them a distinct and highly recognizable look of their own, synonymous with each individuals style and in most cases…shaping their personas.
Having more of an impact on the sport than any other brand, the original founders of JT Racing were inducted into the AMA Hall of Fame in 2010 as the brand was simultaneously being brought back to the market for what would be coined as be the “rebirth of cool” by the industry and its die hard enthusiasts around the world. Now, in its 8th year back as the most iconic brand the sport has ever seen, JT Racing continues to build off its foundation and once again deliver the most cutting edge design appeal and premium quality products.